The role
Spotify is looking for a culturally fluent, strategically sharp, and creative Communications Lead to shape and share our story across MENAT+. You’ll lead communications across the Middle East, North Africa, Türkiye, and Pakistan, helping Spotify strengthen its reputation, champion regional creators, and show up in ways that feel relevant to the audiences and communities we serve.
Reporting to the Head of Communications, SAMEA, you’ll work closely with regional leadership and Spotify’s global communications teams across consumer, corporate, policy, industry, executive, and internal communications. This is a senior individual contributor role for someone who combines strategic judgment with hands-on execution and knows how to navigate culturally dynamic, fast-moving markets.
What You'll Do
- Shape and execute an integrated communications strategy for MENAT+, putting regional creators, audiences, and culture at the heart of Spotify’s storytelling.
- Be a trusted communications partner to regional leadership, providing clear counsel on business priorities, reputation, emerging issues, and high-impact moments.
- Anticipate reputational opportunities and risks and help Spotify respond thoughtfully and effectively as cultural, media, policy, and regulatory dynamics evolve.
- Lead creator-first and earned-first storytelling that builds fandom, discovery, and cultural relevance, finding compelling stories in emerging scenes, communities, and moments that matter locally.
- Partner with Music, Podcasts, Product, Growth, Marketing, Public Affairs, and other teams to develop communications that support Spotify’s regional priorities.
- Connect MENAT+ priorities and perspectives with Spotify’s global communications strategy, while translating global priorities in ways that resonate with local audiences.
- Lead corporate, executive, internal, and B2B communications, including executive positioning, thought leadership, media engagement, and strategic messaging.
- Lead agency relationships and budgets with creativity and discipline, developing efficient approaches that deliver high-quality, locally relevant work across a diverse geographic footprint.
Who You Are
- You have 10+ years of communications experience, with experience leading integrated work across consumer, corporate, reputation, and policy communications.
- You understand the media, cultural, and creator landscape across MENA, Türkiye, Pakistan, or adjacent markets and know how to build communications strategies grounded in local context.
- You’re a strategic thinker and adaptable storyteller who can work across earned media, executive communications, influencer engagement, and integrated channels.
- You understand how policy, regulatory, political, cultural, and media developments can shape reputation and can turn that context into thoughtful communications advice.
- You’re fluent in English and Arabic and/or Turkish, with the ability to communicate effectively with audiences, media, and stakeholders across the region.
- You bring sound judgment to sensitive or fast-moving situations and can give senior leaders clear, considered advice when the stakes are high.
- You’re comfortable working across a global, cross-functional organisation and can build alignment, share context, and influence without relying on formal authority.
- You’re curious about music, creators, culture, technology, and the changing media landscape, and you bring a collaborative, resourceful, and hands-on approach to getting great work done.
Where You'll Be
- This role is based in Dubai
- We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home.
Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.
At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can.